Novarow Crumb Co.
Baked with love and a little bit of magic!

Welcome to our bakery
We bake in small batches so all of our cinnamon rolls, cookies, muffins and loafs come out fresh and feeling like they were made right in your kitchen. At Novarow our inspiration and name come from our two children. They remind us of what is important every day, to slow down, enjoy the small moments, and that laughter really is the best medicine but baked goods are a pretty close second!
What makes us different
We use top tier ingredients, locally sourced when possible, because we care what we put into our children's bodies and yours too!
Careful packaging and clear pickup windows so your baked goodies make it to your fresh and looking as if you pulled them from your oven.
Made to order
All of our products are made to order if purchased on our website. If you see us out and about at the local farmers market or event all products are less then 24 hours old!
Location
Novarow Crumb Co. — Main
8105 palermo trl sellersburg, IN, 47172 United States
Trending
Upcoming events
Markets, classes, pop-ups, and appearances — save the date, sign up for workshops, or add them to your calendar.
About us
The Novarow Crumb Co. is named after our two children — Nova and Rowan — who are quite literally the heart and soul of everything we bake.
When we started this bakery, it wasn't just about creating delicious treats. It was about building something that reflects our values as parents: intentionality, warmth, quality, and the belief that the best moments in life happen around the table with people we love.
Every cinnamon roll, every loaf of sourdough, every cookie that leaves our kitchen is made with the same care and love we put into raising our family. We use simple, thoughtful ingredients. We bake in small batches so nothing ever sits around. And we pour genuine warmth into every interaction — because that's how Nova and Rowan have taught us to show up in the world.
Our farmers market appearances, our custom orders, our seasonal drops — it all comes from a place of wanting to bring a little more magic and connection to your everyday life. Just like our kids do for us.
Thank you for letting us bake for your family. ✨



